Showcasing key looks from the 200-piece collection, Beyoncé and her squad of fitness enthusiasts work up a sweat in effortlessly cool activewear. Think: cobalt blue logo-emblazoned sports bras and matching leggings with a “flip-to-low-rise” waistband, honeycombed reflective print jackets that make a chic nod to Queen B’s dutiful beehive, sleek and polished bodysuits with mesh trim, and cheeky over-the-thigh varsity socks. It’s the product of Beyoncé’s first joint venture with Sir Philip Green: high-octane style to match a high-intensity workout. The real standout, though, is the signature seaming system of the line’s leggings. They come in three tiers of shapes—“I” (low-rise), “V” (mid-rise), and “Y” (high-rise)—and work from the inside out; their inner contour shorts enhance and flatter a range of physiques.
Simply witness her here at work in the gym. Beyoncé is her own best advertisement for getting into fighting shape, and Ivy Park designs are what you’ll want to wear while you follow suit—and given that prices start at $30 and cap out at $200, your wallet will be able to take the strain, too. Here, an exclusive first look at Ivy Park before the collection goes on sale in mid-April at Nordstrom,Topshop, and Net-a-Porter.